
Partnership
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Franchise Cooperation
BRAND INSTRUCTION
Brand
Hengyang Athena Quartz Co., Ltd. develops, manufactures and supplies eco-friendly engineered stone under Haiyang, Huasai and Margao. All products are certified to ISO9000, EU CE and NSF.
Products are used in construction, home interiors and metro projects, and exported to the United States, Canada, Italy, Australia and other markets. We provide slab production, fabrication and installation for leading developers and cabinet brands.
BRAND ADVANTAGE
Advantages
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Strong capability and technical innovation
Athena Quartz was founded in 2009. Experts in polymer chemistry, machinery, geology and decoration engineering improve quality, develop colors and new products, and refine fabrication, working with leading institutions on industry-university-research projects.
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Deep roots and strong market appeal
We keep upgrading equipment and work closely with top home and cabinet brands and major developers, with strong B2B integration across the furnishings chain.
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Complete fabrication network with strong countertop support
We offer slab customization and fabrication, with automated shops and warehouses in many first- and second-tier cities, so regional kitchen programs get fast response and on-time delivery.
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Capacity advantage and strong custom delivery
Our 50,000 m² plant, backed by patented technology, delivers stable quality, strong fulfillment and fast response so partners can grow sales.
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Complete industrial support and strong vertical integration
We focus on quartz slab production, with design, sales and fabrication as supporting businesses, and continue to expand the industrial scale.
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Complete technical system and proven quality
After years of development, products are certified to ISO9000, EU CE and NSF. The brand has a strong competitive position and proven quality.
JOINING CONDITION
Requirements
1. Believe in the stone market and in Athena Quartz’s brand and products;
2. A sound reputation and honest business practice;
3. Have the funds and team to run a brand store in the territory;
4. Know the local market and competitors;
5. Know local channel resources in the industry;
6. Have the resolve and a concrete plan to lead the local market;
7. Follow partnership policy and brand standards, honor the contract, and accept Athena Quartz brand management.
JOINING PROCESS
Policy
- Market support: for new partners we help with field visits, catchment analysis and competition studies so the brand enters the market on a sound basis;
- Brand support: (1) VI identity system (2) unified planning and design (3) fit-out subsidies per policy;
- Operations support: full training to build an efficient team at no charge;
- Marketing support: we periodically review store sales and adjust tactics so partners operate healthily;
- Materials support: latest catalogues, uniforms, display stands and more
